Every year during the last Friday of January, approximately 40 agencies in Quebec with diverse profiles open their doors to more than 600 students in university and CEGEP to give them a taste of the industry.
With this initiative, the A2C wants to demystify the world of agencies and shine a light on the career opportunities for these young leaders of tomorrow by providing them with a hands-on in-house experience.
The concept is simple: students who sign up will be put into groups and assigned to an agency where they’ll spend half a day getting to know the world of advertising and communications.
Next edition: Friday, January 27, 2017.
See a recap of the 2016 edition:
Frequently asked questions
Students in CEGEP and university who are majoring in a field of studies related to marketing, advertising, communications, public relations, graphic design, digital, etc.
Are you in another field of study? Sign up for the experience: agencies love meeting students from different academic backgrounds.
You’ll receive your confirmation notice and the name of the agency you’ve been paired with one week before the event, at the latest.Fermer
We have member agencies in Montreal and Quebec City.Fermer
Most agencies have prepared a presentation in French, but some groups will also be in English. Please mention your preference if you have one in your registration form.Fermer
Only one, but you’ll get incredible access! You’ll be paired with an agency for a half-day.Fermer
The A2C takes care of pairing you with an agency that matches your profile and availability.
You might not know the agency, but trust us: every agency that participates is thrilled to meet you and wants to share their experiences with you!Fermer
Each agency will offer their own unique experience!
Guided tour, presentation of the industry and the agency, case studies, question period. Some agencies will even challenge you with some simulations! Be ready for anything!
Between 5 and 30 students: the size of the groups depends on the agency’s capacity.Fermer
We hope you strongly encourage your students to sign up for this activity, but we want it to be the participant’s decision and we therefore only allow individual registrations. The objective is simple: because space is limited, we want to make sure motivated participants get to take part.
Moreover, a career in an agency requires initiative. Making the first step to register for the activity is a good learning experience for the students!