Association des agences de communication créative

Le monde de la comm.

Le monde de la comm. is a series of virtual conferences aimed at helping people discover the various professions in the field of creative communication.

 

 

This week of exploration will allow you to explore the discipline(s) of your choice, according to your curiosity and personal interests and, who knows, find the career of your dreams!

Format

These one-hour online conferences each focus on a discipline of creative communication. They will begin with a presentation on a concrete project by three professionals, and will be followed by a panel to discuss their background and vision, followed by a question and answer period from the participants.

Who is this activity for

High school (secondary 4 and 5), college and university students who wish to learn more about careers related to advertising, marketing communications, advertising production, digital, design and public relations.

2021 Edition 

Le monde de la comm. was held every Tuesday from October 26 to November 16. Four free virtual conferences were offered to demystify this industry. 

 

THE WORLD OF TECHNOLOGY

Passionate about digital in all its forms, they are working to create a more connected world of human-scale experiences. Their technical knowledge is one of their main assets. 

 

  • Technical Director
  • Front End Developer
  • Creative Technologist

 

 

 
THE WORLD OF CREATION
Inventive and artistic, they know how to take advantage of every medium to get a message across. They like to think outside the box and come up with ideas, no matter how bold. 
 
  • Creative Director
  • Copywriter
  • Graphic and Motion Designer

 

 

 
THE WORLD OF STRATEGY AND MEDIA
Great analysts, they like to find solutions to a problem and take on stimulating challenges. They will do everything in their power to maximize the impact of their initiatives. 
 
  • Strategist
  • Media Planner
  • Analyst

 

 

 

THE WORLD OF CONNECTIONS

Natural leaders, they connect people, are organized and have great listening skills that facilitate teamwork:

 

  • Advertising/PR Consultant
  • Content Marketing Specialist

 

 
 
2020 EDITION

Don't hesitate to listen and share with your friends/colleagues the virtual conferences held during the 1st edition of the activity, from October 26 to November 4, 2020.

 

CLIENT LEADERSHIP

For those who enjoy building relationships and rallying people around creative concepts and ideas:

 

  • Coordinator
  • Account Executive
  • Account Director
  • VP, client services, etc.

Watch

 

 

CREATIVE

For those who successfully convey messages in an ingenious and innovative manner:

 

  • Copywriter
  • Art Director
  • Event Planner
  • Creative Director, etc.

Watch

 

 

CRAFT/PRODUCTION

For those who masterfully manipulate images and sound to leverage emotion and connect with their audience:

 

  • Producer;
  • Director;
  • Composer;
  • Editor, etc.

Watch

 

 

DESIGN

For those who use aesthetics to enhance functionality and facilitate interactions :

 

  • Infographist;
  • Illustrator;
  • Graphic Designer;
  • Artistic Director, etc.

Watch

 

 

STRATEGIC PLANNING/RESEARCH

For those who enjoy effective problem solving :

 

  • Researcher;
  • Strategic Planner/Account Planner;
  • Consumer Insight/Research Director;
  • Head of Planning, etc.

Watch

 

 

PUBLIC RELATIONS

For those who are masters at finding solutions while demonstrating influence and tact :

 

  • Communication Agent;
  • Account Executive;
  • Project Manager;
  • Press Officer, etc.

Watch

 

 

MEDIA PLANNING AND BUYING

For those who juggle with data in order to reach as many consumers as possible :

 

  • Media Buyer;
  • Media Planner/Media Strategist;
  • Media Account Manager;
  • Media Analyst, etc.

Watch

 
 
DIGITAL/CONTENT
For those who are passionate about emerging technologies and sharing experiences :

 

  • Developer;
  • UX Designer;
  • Content Manager;
  • Strategist;
  • SEO Specialist, etc.
Watch
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