The most frequently asked questions regarding request for proposals –also known as an “RFP” or “requests for tenders”– have been compiled here in order to provide answers. Choosing the right business partner is a crucial step for an advertiser, and has to be managed through the proper selection process.
For more information on agency selection processes, please consult the Agency Selection Guide, which will provide you with guidance through all of the steps involved in selecting an agency in the best possible manner.
