Become a Member

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Membership criteria

Membership application

In order to represent the highest standards of the industry, the A2C asks that agencies that wish to become a member fill out a detailed application form. In addition to general information about your agency, you’ll have to provide the following documents:


  • Letter from your accountant/auditor certifying your agency’s gross earnings
  • Attestation from Revenu Québec delivered in the 90 days prior to the submission of you membership application
  • Letter describing your motivations and the objectives of your membership in relationship to your business objectives
  • Letter of recommendation from an executive of an A2C member agency or from a renowned individual in the communications and marketing industry

You’ll also have to commit to adhering to the A2C’s Agency Selection Guide, Standards of Quality, Code of Ethics, INM Collective Agreement and TV/Radio Collective Agreement.


Please expect a two-month waiting period between the reception of your application and the decision whether to admit you as a member. Your application will be studied by our executive committee who will then make their recommendation to our Board of directors.